Have a look at how Shana Foods uses the Award (Superior Taste Award, 2 stars, 2009) on its latest TV clip. An excellent way to put forward the Paratha’s exceptional taste an gustatory qualities


We hope you enjoy watching!

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Here’s another exciting packaging design. In this approach, Piwniczanka, a mineral water producer from Poland imagines the impact the award will have on the shelves at the distribution point.


The Superior Taste Award, beyond the feedback it provides to manufacturers about the sensory value of their products, is an excellent way to communicate about the taste of food and drink! It is therefore normal that companies such as Piwniczanka should maximise the effect the label has at the sales point.


Piwniczanka, in this case, maximises the visibility of their product and ensures that a striking effect is achieved with the consumer.

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Thank you for reading!


Don’t hesitate to leave a comment on this article using the button below! We’re always interested in knowing what you think!


You can also make sure you never miss a single post by registering our blog’s RSS feed in your favourite online RSS reader or email program.


Did you know? The International Taste & Quality Institute (iTQi) is getting social. As from now, you can find us on Linked-In, Facebook and Twitter to make sure you’re up to date on the Institute’s latest activities and events!